Your firm's SEO, audited free.
Tell us your firm's website and market, and we'll build a real audit — where you rank on the searches that sign cases, how your map presence compares to the firms beating you, what's technically holding your site back, and the specific gaps worth fixing first. Human-built, specific to your market, free, and yours to keep whoever you hire.
What the audit covers
Money-keyword rankings
Where you actually stand on the searches in your metro that produce cases — and who's above you.
Map pack & local presence
Your Google Business Profile health, review position, and map visibility versus the firms winning the pack.
Technical health
Site speed, Core Web Vitals, indexing, and structure — the invisible problems that cap everything else.
Content & practice-area gaps
The case-type and city pages your competitors have that you don't, and what they're worth.
AI-search visibility
Whether AI assistants and Google's AI results can find and cite your firm — the layer most audits skip.
What happens after you request it
- 01
We build it.
A real person assembles your audit using the same tools we run for client firms. No auto-generated PDF.
- 02
We walk you through it.
A short call, plain English — what's strong, what's costing you, what's worth fixing first.
- 03
It's yours either way.
Keep the audit and act on it with anyone. If you want the fixing done for you, that's what TheFirmBox is.
No pressure mechanics, no countdown timers. Firms that see the gaps clearly tend to know what to do next.
Request your free audit
Common questions.
Is this really free?
Yes. The audit and the walkthrough call are free, and the audit is yours to keep regardless of what you decide.
Is it automated?
No. Automated audit PDFs are a commodity and mostly noise. A person builds yours with the same professional tools we use for client work, focused on your actual market.
What do you need from me?
Just the form above — your site and your market. If you have Google Search Console or Business Profile access you'd like included, we'll cover that on the walkthrough.
What's the catch?
The audit is the pitch. If it's good, some firms hire us to do the fixing — and if you don't, you still leave with a clear map. That trade works for us.
My firm isn't personal injury — can I still request one?
Personal injury is our specialization, and the audit is deepest there. If you're in another practice area, request it anyway and we'll tell you honestly whether we're the right fit.
Prefer to just talk first?
Skip the form — book a call and we'll look at your market together, live.